+91 9711065433
A camera on a tripod facing a green screen, prepared for filming corporate videos.

Master Shooting with a Green Screen for Corporate Video Production

Green screen (aka chroma key) technology has become a cornerstone of modern content creation. It is being used across many industries. Educators are enhancing virtual lessons with immersive visuals. Brands are telling richer stories in their marketing campaigns. Creators are pushing the boundaries of expression in entirely new ways. It…
Read Article
A man operates a video camera and holds a microphone, illustrating remote video production.

Tools for Remote Video Production to Collaborate in 2025

The world of video production has evolved, and collaboration is no longer limited by geography. With teams scattered across different places, time zones, continents, and work cultures, remote video production has become the new norm. Full-scale productions are being conceptualized, executed, and delivered with team members working from different corners…
Read Article
Image depicting AI, illustrating its impact on traditional video production.

Is Rise in AI Adoption a Threat to Traditional Video Production?

Can creativity be automated or are we at risk of losing human touch in video production? As artificial intelligence (AI) continues to sweep across industries, the video production industry is also experiencing a profound transformation. Brands are under constant pressure to create more content, at faster turnaround times, and with…
Read Article
Image of creating VFX in a VFX software, for a corporate video.

Which VFX Software to Use for Corporate Video Production?

Corporate videos are essential for building brand identity, delivering complex messages, and connecting with internal and external audiences. VFX has emerged as a cornerstone of modern creative expression and now is an essential component in corporate video production. It helps brands bring their messaging to life with sleek motion graphics,…
Read Article
A person holds a smartphone while a drone hovers in the background, illustrating drone videography techniques.

Tips for Drone Videography: Aerial Storytelling for Modern Brands

Drone videography has opened an entirely new way of seeing the world. It allows us to rise above the noise, quite literally, and capture moments from perspectives once reserved for helicopters or imagination. Mastering drone videography goes far beyond flying a device into the sky. It’s about understanding movement, composition,…
Read Article
VFX written on water, using visual effects to demonstrate essential concepts of VFX.

What Are the Foundational Concepts of Visual Effects (VFX)?

Visual effects (VFX) have the power to blur the line between imagination and reality. Behind every seamless illusion is a rich foundation of creative and technical mastery that often goes unseen. They shape the way we see and feel stories on the screen. Understanding the foundations allows innovation, where the…
Read Article